Buying A Vehicle: A Fully Descriptive How To, Part One
I frequently get asked questions like “So how much a month is _______?” or “What rate would I get?” or “What’s my trade worth?”, and often it might be on the phone, at a social gathering, or even social media.
The stigma is still very prevalent that Car Dealers are the devil,
and therefore, no one really wants to come in and have these questions answered officially.
If you are like many, you come into the dealership feeling guarded.
It’s intimidating walking through the doors; you feel vulnerable because you do not want to get taken advantage of.
Here is how the process should go if you are being taken care of by a true professional:
You will be welcomed by a sales consultant or product expert.
The sales professional will introduce him or herself.
The sales professional will ask you if you have been here before,
if you are here to see anyone particular, and they will upfront explain
their responsibilities to you as your sales professional.
Getting to Know You
You will sit down together, although you want to resist, this part is so important.
Your sales consultant/professional just wants to make sure they are getting the information you need while respecting your time.
They also want to get to know what you will be using your new car for and how…what you need/want in it…(because in my experience the manufacturer websites are so confusing)
At first, the questions you are asked seem weird.
You already said you are interested in a specific car,
but the sales professional is asking what is important for you to have in this next car, and why.
You will be asked about your current vehicle, what you are driving,
if you are adding an additional car or trading your current car,
and if you previously put money down on the current car or if you had a trade back then.
Maybe you feel a little more comfortable now because your sales professional is actually kind of fun, maybe you both
laughed a little, and now you give some information you might have left out previously.
Why this part is important:
Getting you all the information you need and into the right car for you and your needs or you and your family’s needs is one of the most important things we do for you.
We want you to be so excited about your new car because it SHOULD be exciting.
We would never want to show you a car that doesn’t suit your needs.
Whether that mean too large, too small, terrible on gas and
you commute to work or pick up and drop off your children;
or maybe it has way too much equipment or not enough, or outside your set budget.
If you indicate that you might want to trade, your sales professional will fill out a trade sheet and ask you for the keys to
get the exact miles (even if you know them off the top of your head we need to just double check),
and they will walk around the car and make any notations on the trade sheet.
The used car manager will then take a look because they are the ones that do the leg work.
Most dealers use a couple sources that give live market value, and or they will make a phone call to make sure they are getting you the best fair assessment.
What Actually Happens “Behind the Curtain”
(these next two paragraphs might happen concurrently)
Your sales professional says he or she will be right back. DO NOT WORRY.
Yes, the sales professional is going to the sales manager, and they are going to go over the details because as I mentioned, back story is so important in helping you pick the right vehicle,
Maybe you were interested in new, or maybe used.
But if your budget is X and your wants and needs and desires exceed X,
maybe they have a certified pre-owned that they have in mind that may or may not be out in the inventory yet.
Based on what the sales professional and the manager discussed regarding your back story, needs, wants, desires, budget,
your sales professional grabs a set of keys or two, a dealer plate,
and brings the car around for you to see it and feel it, smell it and drive it.
You might feel a little uneasy about driving a car you are not used to, that is entirely understandable.
Once you are outside your sales professional will give you an awesome “tour” of the vehicle and they will highlight the features and benefits that you told them are important for you to have.
The Test Drive
The sales professional will probably want to drive the vehicle first so this way you are most comfortable
with the drive and the way it feels and they can explain some of the interior features to you.
When it is time to switch places, the sales professional will make sure that you feel safe and comfortable.
They will make sure the seat settings and the mirror settings are set to your liking.
They will help you and show you how to fix it if they are not.
They will sit in the passenger seat, and they will just let you drive.
They want you to really get a good feel for how you drive the car, how it feels, sounds, brakes and accelerates.
(Continued with PART2)